Hi, I'm Ella

I love to build brands that feel
through strategy

Chicago Marathon

Identity Systems S24

Brand Identity and Strategy

The Chicago Marathon is one of the six World Major Marathons, held every October in the heart of the city. Whether you’re running or watching, it’s an extraordinary experience. This visual identity was designed to capture that infectious energy and city-wide spirit.

Mantra Properties

Design Internship / 2025

Brand Design and Strategy


Mantra Properties is a leading Indian real estate developer, now expanding into the Dubai market. This rebrand marked their strategic entry into a new region.

Curate

Page to Screen F24

Product Design / User Interface and Experience


Curate is a speculative app designed to bridge the gap between architects and their clients—fostering clearer dialogue and a more cohesive design experience. Created as part of a team project, the concept was developed for an architecture firm and grounded in research drawn from Art & Architecture magazine’s extensive archive.

The Secret Miracle

Intermediate Graphic Design F23

Art Direction / Book Design


The Secret Miracle by Jorge Luis Borges tells the story of a playwright granted a frozen moment in time to finish life's work before execution. The challenge was to craft a visual metaphor that echoed the story's layered narrative, then bring it to life through hand binding, typesetting and the design of the book and its accompanying ephemera.

Course of Love

Truth and Storytelling

Book Design / Art Direction


A modular narrative told in five courses.

What if a love story could shift depending on who’s telling it? Course of Love is a card deck exploring romantic relationships through five key phases — from the spark to the final question. Each phase is told from four distinct perspectives: The Optimist, The Believer, The Realist, and The Cynic.

Kick (like a girl)

Advanced Graphic Design F24

Brand Design and Strategy


Kick is a rebrand of Slum Soccer, an Indian nonprofit that uses the transformative power of football to support at-risk youth. The new identity unifies its diverse programs under one bold name, Kick to create a stronger, more cohesive voice. I focused on the girls’ initiative, reimagining Shakti Girls as Kick Like a Girl.

Additional Work

Here are some more simple and additional projects. Here are some of my recent work

Additional Work

Here are some more simple and additional projects. Here are some of my recent work